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Marketing-Minded Financial Planners--Appearing on TV? Tell the World!
It doesn't matter how cruel the reality programs get, there always seems to be an endless supply of people willing to humiliate themselves to get on television. There's just something exciting about appearing in front of millions of people. Just...
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Some financial planners think that they shouldn't share their top tips with the media. I can see some validity in thinking this way. After all, the media is going to deliver these tips to the public at practically no charge. Then all those people...
Neuromarketing: Smart Marketing Or Jedi Mind Control Trick?
Copyright © 2005 Priya Shah http://www.priyashah.com In the international bestseller "Blink," Malcolm Gladwell explains why our decisions to choose brands, select a mate, sue our doctor or make choices that decide Presidential elections, aren't as...
Niche Marketing : Finding JV Partners
Joint Ventures (JVs) are one of the most powerfull techniques you can employ to get your Niche Business up and running. If they are done right Joint Ventures can help you start making money almost immediately online. If you're not sure what a...
WHAT'S THE ONE QUESTION YOUR MARKETING NEEDS TO ANSWER?
It started with a question about their web site, and before I knew it, the company president was bringing in every piece of promotional material they used, from their yellow page and magazine ads to the booklet they give clients at a first meeting....
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Marketing Wizard Shares Her 2004 Marketing Forecast
With next year just around the corner, Internet Marketing Wizard, Catherine Franz, is sharing some tips on what to expect in 2004 that could possibly affect your business.
* Interrupt marketing is still fading in 2004, actually decreasing tremendously faster than in 2003. And could be totally eliminated by consumer voice and some new government regulations being proposed.
* Legitimate advertising climbing.
* Required planned marketing strategies doubling in order to stay ahead in building trust and continuing a legitimate marketing campaign.
* Online trial by error marketing will continue to fade to almost nil by the end of 2004.
* Online surfers increased their sophisticated in 2003 and will double in 2004.
* E-commerce is going to make some drastic changes in transaction smoothness.
* Website hosting companies are going to begin to need to create other backend revenue because hosting prices are going to drop considerably due to larger companies providing more hosting services fee in order to attract higher numbers to make bigger revenues from their mailing list numbers.
* Viral marketing
is going to get easier, prove to increase its usefulness and will triple its popularity for promoting products and services. Expected numbers are predicted to be off the charts.
* Referral or Word of mouth promotion is still the number one answer to marketing in 2004. There will be big increase in referrals, joint ventures, and strategic alliances.
* Bragging will be on the increase and will become even more sociably accepted in sales than in 2003.
* Fierce competitor competition among services companies will decline just slightly as companies run to catch up on learning to marketing cleanly.
* Web sites going e-commerce will double its numbers from 2003.
What part of this prediction affects your business in 2004. What plans have you made to "adopt and adapt" your marketing strategies to handle these variables.
About the Author
Word count: 506
Catherine Franz is a marketing industry veteran, a Certified Business Coach, Certified Teleclass Leader and Trainer, speaker, author. You can subscribe to her award winning daily marketing ezine -- Light Bulb Moment at: http://www.AbundanceCenter.com.
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