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Color association in logos and designs
If you ask someone what is the logo for Mcdonalds, an instant answer would be given to you in a matter of seconds. Adult and young children alike. Give them just a quarter of a second to make the association and instant answer! Now ask them about...
Flash - To Use Or No To Use?
Out there in the WWW there are thousands sites using flash for their needs. But the majority sites are not in this list. Let's summaries some facts about flash using on YOUR web site and after that it's you who will have to decide: to use or not...
Web Design The 10 Biggest Mistakes
There are plenty of mistakes in the world of web design. Let's
look at what I believe to be the 10 biggest.
1. Too Many Ads. When you're trying to make money from your
website, it's all too easy to overwhelm your site with ads. Put
yourself...
Web Site Design Mistakes
Some wise human once said "Learn from the mistakes of others. There isn't nearly enough time to make them all yourself." Hence this article. Here are five of the most annoying and common web design mistakes. 1. Slow download time - Don't be that...
What The Muscle Power of Audio Can Do for Your Site.
How Audio can Influence Sales Audio can enhance your website by letting your visitor listen to your voice, which is the next closest form of marketing besides a face to face meeting. Who can use Audio? Anyone can use audio, it all...
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Types in Logo Design
Text-Based Logo Design The mainly extensively used of all logo
types; the Text-Based design focuses on text and style but can
include other elements as well. A Text-Based design may be best
suited for corporations whose name successfully portray what
they do (TCS Couriers, Home Freight) devoid of graphical
essentials to communicate that message, a literal explanation of
the words is often necessary. (For example, all of us know it
very well that Wal-Mart is a very big mart because its
service and symbolize a company by
relationship. (Think of NIKE or Apple Computer.)
Prefer a Brand-mark Based design when: * You need an emblem on a
product. * Your name is too long, too common, doesn't interpret
well globally, or has no qualities. * You need to link auxiliary
to the parent and can't easily use the name. * You can afford to
teach the public what the symbol means.
Icon-Based Logotype Icon-based logotypes are also referred to as
combination marks. An Icon-based logotype generally combines a
brand-mark Based symbol with a word-mark Based. The combination
can be loose or integral. With a loose combination, the elements
can be used together or separately. A good icon based company logo design
can effectively communicate what a company does as well as
reflect the company personality.
Prefer an Icon- Based design when: * You are a startup
enterprise or small business with limited funds. * Your name is
reasonably distinctive but not (yet) a household word. * You
need an emblem on a product, but want more than just a symbol.
Since Icon-based Logotypes communicate more readily than other
logo design types, less marketing is required for the logo to be
effective. Therefore, icon-based logotypes are the most cost
effective type of logo design available and are ideal for
startups or small businesses with limited marketing budgets.
About the author:
Harris Jhosta is holding the market experience of IT industry
and immense business solutions for about 2 decades now. His vast
experience in the related field gave him the acclamation and
renownship in many sectors of business. Harris has also been
involved in providing educational services in form of various
seminars and lectures, in many well renowned universties.
Presently carrying a research on the evolution of business
performance by the adv
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